PilotPostHow to use it
- Choose an image from your device or drop it on the page.
- Pick the Instagram size: square, portrait, landscape, Story / Reel or profile picture.
- Choose Fill to crop the edges, or Fit to keep the whole image on a background color.
- Download it and post it, or schedule it with PilotPost.
Tips
Portrait takes up more of the feed
A 1080×1350 portrait post fills more of the screen than a square one, so it's a good default for feed posts.
Leave room in Stories
Instagram puts your name at the top and reply buttons at the bottom of a Story. Keep text and faces in the middle.
Center your profile picture
It's shown as a small circle, so keep your face or logo in the center with some space around it.
Use Fit for wide photos
If cropping would cut off something important, use Fit and pick a background color that matches the photo.
Questions
What size should an Instagram post be?
Common recommendations are 1080×1080 for square, 1080×1350 for portrait and 1080×566 for landscape. Instagram can change these, so check its help pages if something looks off.
What size is an Instagram Story or Reel?
1080×1920 is the usual recommendation, which is a vertical 9:16 frame.
Is my photo uploaded?
No. It's resized in your browser and never leaves your device.
Can I schedule my Instagram posts?
Yes. Add the resized image to a post in PilotPost and schedule it for the best time.