Features · Insights

Insights: know what works

See how every published post performs, which networks bring the most engagement and when your audience responds best, all in one place in PilotPost.

01

Post performance

Views, likes, comments, shares and saves for every post, collected automatically after it goes out.

02

Top posts

Your best posts of the last 7, 30 or 90 days, ranked by interactions, with a link to each live post.

03

Best times to post

A heatmap of when your posts got the most interactions, in your own time zone, with your three best slots.

04

Every network side by side

Compare posts, views and average interactions per post across your networks.

05

Follower growth

Follower history for the accounts whose networks report it.

06

Reports you can share

Download your numbers as a CSV file for a spreadsheet, your team or your clients.

How it works

  1. Publish posts with PilotPost as usual.
  2. Open Insights in the menu. Numbers appear within a few hours and update automatically.
  3. Choose a period, check your top posts and best times, and download a CSV if you need a report.

Works with Facebook Page, Instagram, Threads, LinkedIn, X (Twitter), TikTok, YouTube, Pinterest, WhatsApp Business, Telegram and Bluesky.

Questions

Which networks show numbers?
Facebook, Instagram, Threads, TikTok, YouTube and Bluesky. X, LinkedIn, Pinterest, Telegram and WhatsApp don't share post numbers with us yet, so check those in each app.
How often are the numbers updated?
Automatically every few hours, more often for new posts. You can also click Refresh numbers.
Does it include posts I didn't publish with PilotPost?
No. Insights covers posts published through PilotPost.
Is Insights included in my plan?
Yes, every plan includes it.

Related

Social media analytics: post performance and best times to post