Hashtags and saved sets

Add hashtags separately from your caption, save sets you reuse, and stay within each network's limits.

Adding hashtags

Type your hashtags in the Hashtags box in the composer, not in the caption:

  • Separate them with spaces or commas.
  • The # is optional. marketing, smallbusiness works the same as #marketing #smallbusiness.
  • They're added on a new line at the end of your caption when the post publishes.

Saved sets

If you use the same hashtags often:

  1. Type them in the Hashtags box.
  2. Click Save as set and give the set a name.

Next time, click the set's name to add those hashtags in one click. Click × next to a set to delete it.

Hashtag limits

NetworkLimit
Instagram5 hashtags per post
Threads1 hashtag per post
OthersNo fixed limit, but the hashtags count towards the character limit

The composer counts your hashtags and warns you before you schedule if you're over a limit.

Tip: 3 to 5 relevant hashtags usually work better than many generic ones.

Still stuck? Email support@pilotpost.social and tell us what you were trying to do. A screenshot helps.

Hashtags and saved sets · PilotPost Help