At a glance
| PilotPost | Hootsuite | |
|---|---|---|
| Starting price | €19 per month (Starter) | €99 per user per month (Standard) |
| Team members | Included: 1 on Starter, 5 on Pro, 20 on Agency | Paid per user seat |
| Free trial | 7 days, no card needed | Free trial available |
| Networks | Facebook, Instagram, Threads, LinkedIn, X, TikTok, YouTube, Pinterest, Telegram and Bluesky | The major networks |
| Scheduling and calendar | Yes | Yes |
| AI caption help | Yes: write, improve and shorten captions | Yes |
| Inbox for comments | Yes | Yes |
| Brand monitoring and social listening | No | Yes |
Hootsuite details are from its own pricing page, checked October 2026. Prices can change, so check Hootsuite's website for the latest.
The main difference: price per user vs flat price
Hootsuite's plans are charged per user. A team of three on the Standard plan pays three seats every month. PilotPost charges one monthly price per workspace, and the team members are already included: 5 people on Pro (€49 per month) and 20 on Agency (€129 per month).
If you are a creator, a small business or an agency that mainly needs to plan, schedule and reply, that difference adds up quickly.
When Hootsuite is the better choice
Hootsuite is a strong choice for large organisations that need social listening, brand and competitor monitoring, advanced workflows and enterprise reporting. If those are central to your work and you have the budget, it is worth a look.
When PilotPost is the better choice
PilotPost suits people who want to plan and publish across Facebook, Instagram, Threads, LinkedIn, X, TikTok, YouTube, Pinterest, Telegram and Bluesky from one calendar, reply to comments in one inbox, get AI help with captions, and share the work with a team, without paying per seat.
You can try every feature free for 7 days without entering a card.
Frequently asked questions
Is PilotPost cheaper than Hootsuite?
For most small teams, yes. PilotPost starts at €19 per month with team members included in each plan, while Hootsuite's Standard plan is €99 per user per month (prices checked October 2026).
Can I move from Hootsuite to PilotPost?
Yes. Connect your social accounts to PilotPost, then recreate or bulk-upload your scheduled posts. Your past posts stay on the networks themselves.
Does PilotPost have social listening like Hootsuite?
No. PilotPost focuses on planning, publishing, replying to comments and reporting on your own accounts. If brand monitoring is essential to you, Hootsuite offers it.