PilotPostPublish to every network in one go
Choose your images once and send them to Instagram, Pinterest, Facebook, Threads, and more. PilotPost checks each network's rules before publishing.
Learn more →Industries › Photographers
Share your portfolio on schedule, then get back to shooting
Your work is visual, but editing and client sessions leave little time to post it. PilotPost helps you plan a steady stream of portfolio posts, behind-the-scenes clips, and booking updates across the networks clients browse.
7 days free on Starter · cancel any time before the trial ends · plans from €19/month
The challenge
Editing always comes first
After a shoot there are hundreds of images to cull and edit, and posting your own work slides to the bottom of the list.
Feast-or-famine seasons
Busy seasons leave no time to post, and quiet months are exactly when you need people to see your work.
Every platform shows work differently
Pinterest wants tall pins, Instagram wants carousels, and TikTok wants behind-the-scenes video. Preparing each one takes time.
How PilotPost helps photographers
Plan your feed in the calendar
See posts in list, week, or month view, drag to reorder, and label them by session type so your feed stays varied.
Learn more →A media library for your best work
Keep finished edits, drafts, and saved hashtag sets for each kind of shoot in the content library, ready to reuse.
Learn more →Client review links
Send a client a review link for posts featuring their session, so they can check it before it goes live without making an account.
Learn more →A free link-in-bio page
Create a Start Page with up to 30 links, like your portfolio, pricing, booking form, and client galleries, with click stats.
Learn more →See which work people save
Track views, likes, saves, and top posts on Instagram, Facebook, Threads, and TikTok, and spot the best times to post.
Learn more →10 post ideas for photographers
- Session spotlight, with consentShare a few favorite frames from a recent session, after the client has agreed.
- Behind the cameraPost a short clip of you setting up lights or directing a pose on location.
- Gear I useFeature one lens or piece of gear and the kind of shots you use it for.
- Edit before and afterShow a straight-out-of-camera image next to the final edit and explain one change you made.
- How to prepare for your shootShare tips on outfits, timing, and what to bring to a session.
- Location scoutingPost a few spots you love shooting in your area and the best time of day for each.
- Posing mistake to avoidShow a common posing or outfit mistake and a simple fix.
- Booking calendar updateLet people know which dates are open for the coming season.
- Real review, with permissionShare a genuine client review alongside a photo from their session, with their permission.
- Then and nowCompare one of your early photos with recent work and share what you've learned.
Free templates to start with
Show a day in the life
Give an honest look at how your work really happens.
Copy the template →Compare then and now
Show how far you've come.
Copy the template →Recommend a tool you use
Share something that makes your work easier.
Copy the template →Share a moment with a customer
Show the people you work for (with their permission).
Copy the template →Tips
Get model releases and consent
Before posting photos of identifiable people, especially children, make sure you have a signed model release or the client's written consent for social media use. Respect clients who want their photos kept private, and note that rules vary by country. This is general guidance, not legal advice.
Curate, don't dump
Post your strongest few images from a session rather than the whole gallery. A tighter selection usually shows your style better.
Give Pinterest your evergreen work
Vertical images of styled shoots, locations, and outfit ideas suit Pinterest, where people save ideas for later.
Schedule ahead for busy season
Fill your calendar in the quiet months, so your feed keeps going when you're shooting every weekend.
Frequently asked questions
Which networks should photographers use?
Instagram is the main portfolio for many photographers, Pinterest helps people find your work through searches, TikTok suits behind-the-scenes clips, and Facebook reaches local families and couples.
How often should a photographer post?
A few strong posts a week beats posting every day with weaker images. Use the calendar to keep a steady rhythm.
Can clients approve photos before I post them?
Yes. Send a review link and your client can look at the post before it goes live, without creating an account.
What should I post besides portfolio images?
Behind-the-scenes clips, gear and editing tips, shoot prep advice, booking updates, and real client reviews shared with permission all give people a reason to follow you.
How much does PilotPost cost?
Plans start at €19 a month (Starter: up to 5 networks, 100 scheduled posts a month). Pro is €49 and Agency €129. Every plan starts with a 7-day free trial of Starter: you add a card, nothing is charged for 7 days, and you can cancel any time before it ends.
Guides: An Instagram Reels strategy that works · How to build a social media content calendar
PilotPost for other industries
Real estate agents
Real estate runs on visibility, but showings and closings don't leave much time for posting.
Learn more →Restaurants
Diners often decide where to eat while scrolling, but a busy service leaves no time to post.
Learn more →Ecommerce brands
Shoppers discover products while they scroll, so your catalog needs a steady presence on social.
Learn more →